Just recently General Motors, currently the World's second largest car manufacturer, rejected to take the 8.7% stake of what Fuji Heavy Industries is offering. Instead it was snapped up quickly by the World's largest automobile maker Toyota Motors, making it now having around 16.5% of the overall stake of Fuji Heavy Industries.
Fuji Heavy Industries, better known to be the parent company of the car brand Subaru, will now be putting on their new GM-Subaru design to a halt, and start making cars that Toyota wants. Rumors had that both companies are working on a current coupe model which will see the first product that the new partnership's effort.
Toyota is currently the global leader in automotive industry, with Daihatsu, Lexus, Scion under its belt, Subaru as an addition will strengthen the company's stand in the game. With the outrageous number of cars Toyota sells each year, people can actually see that the numbers of Toyota cars on the road is more than the other marques. Subaru had earned the respect from a long line of Motor Sports heritage. By joining up with Toyota, Subaru may take advantage of the hybrid technology Toyota uses to create their own green cars, and Toyota will be able to develop better handling cars using technologies in the Subaru All Wheel Drive (AWD) system.
Many car models are jointly developed by few companies these days. For instance the Toyota Aygo, which is also called the Citroen C1 and the Peugeot 107. Apart from that partnership also grants companies to develop better cars for the sake of a better world together. Nissan - Renault, Toyota - Daihatsu, and others are well known. Still, when can we start to see the new brand 'Toyaru' and 'Subota', to appear in a hybrid car, perhaps in the year 2011.
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